CDL driver leads,straight into your ATS.No upfront cost.
Class A driver applicants for US truckload carriers, delivered into Tenstreet or DriverReach. You only pay for results.
No upfront cost
No retainer, no setup fees and no ad bill for you to cover.
Pay per result
You pay for each driver lead we deliver, not for our time or the ads.
Delivered into your ATS
Each lead posts to your Tenstreet or DriverReach intake, where your recruiters already work.
Pay per lead driver recruiting
Class A applicants, paid per lead
Your recruiters need Class A drivers who have already said yes to the basics. We run the driver ads, ask the screening questions and post each lead into your Tenstreet or DriverReach intake. You pay per lead.
How our CDL driver recruiting works
How it works
From hiring brief to your ATS in five steps

01
Tell us who you hire.
Your lanes, hiring states, trailer types and the ATS you use.

02
We run the driver ads.
Each ad points to an apply page with your company's name on it.

03
Drivers answer screening questions.
CDL-A, 21 or older, experience, endorsements and DUI history, before the lead reaches you.

04
The lead lands in your ATS.
Posted to your Tenstreet or DriverReach intake, where your recruiters already work.

05
You pay per lead.
Payment terms agreed with you.
The model
Pay per lead vs a retainer agency
You only pay for results. The usual model has you paying a retainer plus ad spend and hoping applicants follow. Here there's no upfront cost and no setup fees: you pay per lead, so the risk sits with us, not your recruiting budget.
| CDL Lead Partner | Retainer agency | |
|---|---|---|
| What you pay for | Each driver lead delivered | A monthly retainer |
| Upfront cost | No upfront cost | The retainer, before applicants arrive |
| Ad spend | We run and pay for the ads | Ad spend on top of the retainer |
| Who carries the risk | We do | You do |

The risk sits with us
No upfront cost
No setup fees
You only pay for results
We run the ads

Fit
Is this right for you?
- US truckload carriers hiring Class A CDL drivers
- Recruiting teams that already work in Tenstreet or DriverReach
- Carriers done with paying a monthly retainer and an ad budget before a single applicant shows up
Not for you if you want guaranteed hires. We deliver applicants. Hiring stays with you.
About
Who's behind CDL Lead Partner
[PENDING decision 20: entity fact block]
CDL Lead Partner is a trading name of Wall Media Ltd.
About CDL Lead PartnerTell us who you're hiring
Share your lanes, states and ATS. No upfront cost, no setup fees, and you only pay for results.
FAQ
Frequently asked questions
We run the driver ads, ask the screening questions and post each lead into your Tenstreet or DriverReach intake. You pay for each driver lead we deliver, not for our time or the ads. No upfront cost and no setup fees, so it's risk-free to start.
If a lead has a wrong number or the driver doesn't hold a CDL-A, we replace it for free. Just flag it within 5 days of delivery and a new lead comes to you at no extra cost.
Drivers tell us whether they hold a CDL-A, are 21 or older, how much CDL-A experience they have, their endorsements, DUI or DWI history for the look-back you set, home ZIP and whether they are an owner-operator. We don't run MVR checks; your team runs MVR, PSP and Clearinghouse checks as part of your normal process.
Yes. Each lead is posted to your Tenstreet or DriverReach intake, so it shows up where your recruiters already work.
You tell us the states you hire from and the freight you haul: dry van, reefer, flatbed, tanker or other. We build a driver apply page for each lane or region you're hiring for, with your company named on it.
We don't promise a timeline. Applications start once your driver ads are live, and how many you get depends on your lanes, states and hiring criteria. You only pay for results, so you pay for the leads that arrive, not for the wait.
The usual model has you paying a retainer plus ad spend and hoping applicants follow. Here you pay per lead, so the risk sits with us, not your recruiting budget. We deliver applicants; interviews, checks and hiring decisions stay with your team.
No. We run the ads. You pay per result, not the ad bill.
Start with the short form: your company, DOT and MC numbers, fleet size, the states you hire from, your lanes and freight types, and the ATS you use. After that we need your hiring criteria, including your DUI look-back, the job details for your apply pages, and intake details for your Tenstreet or DriverReach account so leads post straight in. No ad accounts and no setup fees.